Mark Zuckerberg revealed that Meta is testing a new tagging feature for Threads. It’s similar to hashtags, but not quite. Threads converts tags into hyperlinks to individual topics.

These topics will also show the number of posts with the tag. While it sounds very similar to the hashtags already functioning on Instagram, Meta is introducing it as a new feature for Threads.

Only one tag can be used per post, unlike Instagram. This will limit the spread of spam.

For now, the feature will be tested by Australian users, and eventually the feature will spread to everyone. Meta says it will continue to work on the feature and the final version will likely look different.

As a reminder, Meta allowed Threads users not to duplicate posts on Facebook and Instagram.

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